คอลเลกชัน: Nacific

Nacific brand story

Nacific is committed to providing skin-care products that are naturally derived and free of potentially harmful synthetic ingredients. Their line of products are all extracted from natural plants, giving customers access to effective skin care solutions without the worry of unwanted side effects. Nacific adheres to a strict set of criteria when creating their products - Nature, Basic, Essential - ensuring that each product is as natural and beneficial as possible. By using healthy, natural ingredients they believe they can promote healthier skin while still maintaining efficacy.

 

Which service did they launched with us?

Before Nacific could invest in any marketing strategies for their latest products which are Toner, Serum and Cream, they knew they needed to gather feedback and insight from customers in the Vietnam market. To achieve this goal, they partnered with us to launch a comprehensive review and market research campaign.

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Nacific made a smart move when they decided to launch campaigns that gathered customer feedback about their products. By doing this, Nacific was able to gain valuable insight into what features customers liked and disliked about the product, allowing them to make improvements and further tailor their offerings to meet consumer's needs. Not only does this ensure customers are always satisfied and content with their purchases, it also helps Nacific remain competitive in an ever-evolving market.

How did Beauty Tech Labs do it?

1/ Beauty Tech Labs inspired the potential beauty reviewers:

To make sure our review and market research campaign was a success, we spent nearly two weeks igniting anticipation in potential beauty reviewers for the product. Crafting a compelling story around the product played an important role in driving engagement and making sure the beauty reviewers were excited about giving their feedback. To maximize Nacific's product exposure, we featured them on our website banners, social media platforms like Facebook and Instagram, and newsletters. By utilizing these powerful channels, we successfully created an immense amount of buzz around Nacific and their amazing line-up.

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2/ Beauty Tech Labs were selective in choosing the right beauty reviewers for the product:

We recognize how vital product feedback is when it comes to predicting the success of our client products. We only gave away the product to those who matched our desired target demographic, so that their opinions and reviews would give us a better indication of what direction the product should take in terms of its future revenue. With this approach, we had full confidence that the feedback from our beauty reviewers was precise and dependable.

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Beauty reviewers are valuable assets for a brand, as the reviews they give on social media can reach potential leads of the product. To ensure that our goals were met and we secured meaningful reviews which would help the brand succeed in the long run, we carefully measured our targets and distributed products selectively. What’s more, their friends who saw these reviews could have been potential leads too - making them even more valuable!

3/ Beauty Tech Labs packed the product with care:

At our company, we are highly aware of how important packaging can be with regards to product reviews. To ensure an impeccable presentation, we took extreme care in meticulously planning out every detail of our packaging process. As part of our product launch, we decided to go the extra mile in creating an unforgettable packaging experience. We crafted a Pretty Box that radiated with Nacific's branding and positioning. To take it one step further, we thoughtfully sprayed the box with a delicate perfume scent that simply enhanced the overall luxuriousness. Our goal was to make sure the beauty reviewers were amazed when they opened up the package - and it worked!

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As soon as the beauty reviewers had their hands on the product, they were in awe. The buzz around the item spread like wildfire - these individuals shared their experience with friends and family through Instagram stories and Facebook posts. Everyone was amazed by what they saw and their amazing reaction has been a testament to how beautiful and powerful this product truly is!

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4/ Beauty Tech Labs guided the beauty reviewers to write the detailed feedbacks:

At Beauty Tech Labs, we are committed to providing the most honest and insightful reviews possible for our customers. To ensure the authenticity of each review, our beauty reviewers receive a comprehensive guide on how to evaluate products properly. This guide covers everything from packaging to ingredients and product functions - therefore allowing the reviewer to arrive at an overall impression that is completely based on personal experience with the product. We also take the utmost care to provide an honest and accurate evaluation of each product we review. To do this, all of our evaluations are conducted in a strictly objective manner - eliminating any room for bias or personal opinion from creeping in. In this way, we can ensure that our customers receive trustworthy information they can use to make informed purchase decisions with confidence.

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Our team has trained the beauty reviewers to ensure that each review comes with a visual component - photos and videos taken from an aesthetically pleasing angle to help our customers form an understanding of what they could expect should they purchase the product. By educating our reviewers on how to take the perfect picture and record a quality video, we can provide our customers with more in-depth information and gain better insight into their experiences.

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How did our review & market research campaign turn out:

Nacific products review and market research campaign proved to be a grand success with over 50 detailed reviews, 100+ social media posts and valuable insights into its target audiences, pros, cons and Unique Selling Point (USP). This successful venture enabled us to drive up sales through maximum exposure. Our team analyzed the competition, providing strategic advice on how to make their products stand out from the crowd. With this data we crafted a bespoke marketing plan that would push their product to the top of the market and maximize its sales potential. This enabled our client to differentiate themselves and stay one step ahead of their competition.

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Our team was delighted to partner with Nacific on their product launching strategy. By identifying unique selling points and tailoring a successful approach, we were able to help them enter the market with confidence. We are proud of our involvement in such an incredible project, and thrilled to witness its success!

The bottom line

Understanding customer insights is a must-have for any beauty brand or product launching in South East Asia. This means carrying out comprehensive market research that takes into account local preferences, current trends, and other dynamics. Without this insight, a new beauty product may not be able to penetrate the unique South East Asian market. Understanding customer insights is critical for successful product launch in South East Asia's diverse landscape. Are you looking to establish your brand and products in the region? Look no further! Here at Beauty Tech Labs, we specialize in review and market research services to provide our clients with the best possible success. Get in touch with us today for more information on how we can help make it happen!

Contact us now at: https://beautytechlabs.com/pages/about-us

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